SHEBOYGAN FALLS, Wis., April 9,2025 – Marcus & Millichap (NYSE: MMI), a leading commercial real estate brokerage firm specializing in investment sales, financing, research and advisory services, announced today the sale of the 45-room Oasis Hotel in Sheboygan Falls, Wisconsin for $2.5 million.
“This was a unique transaction in that the seller, a first-time hotel owner, acquired the property in 2022, removed the flag, completed a full renovation and successfully operated it as an independent hotel before deciding to exit,” said Reed Gizinski, associate. “The deal was marketed off-market to maintain confidentiality, which can often limit buyer reach and impact pricing. In this case, we were able to deliver a strong outcome for the seller while identifying experienced hotel operators who saw the value in a turnkey, cash-flowing asset. With limited hotel inventory in Sheboygan Falls and strong regional demand, the property is well-positioned for long-term success.”
Gizinski, Jon Ruzicka and Joseph Ferguson, investment specialists in Marcus & Millichap’s Minneapolis office, marketed the property on behalf of the seller and procured the buyer.
Built in 1988, the 45-room Oasis Hotel is located on 2.8 acres at 600 N. Main St. in Sheboygan Falls, Wisconsin. The property draws a steady mix of leisure, corporate and group travelers, supported by nearby employers such as Kohler Co., Johnsonville and Sargento Foods. Just minutes from Lake Michigan, Kohler-Andrae State Park and Whistling Straits, the hotel also benefits from regional tourism and events across Sheboygan County.