Wisconsin Entrepreneurs’ Conference: ‘Succeed’ panels aim to help young firms June 6 at Wisconsin Entrepreneurs’ Conference

MILWAUKEE, Wis. – To succeed over time, young companies must find revenue sources that range from sales to strategic debt to rounds of investment as well as marketing strategies that work in today’s climate. Learn more in the “Succeed” panel track June 6 Wisconsin Entrepreneurs’ Conference.

The conference at the Italian Community Center returns to the “Cream City” to celebrate the region’s rise as a startup and scale-up hub within the Midwest. Registration is open at witrepsconference.com or linked here.

The “SUCCEED” track is one of three conference tracks open to all attendees at the 22nd annual conference. Panel discussions in the “Succeed” track are:

10 a.m. June 6 – How we funded our companies: Hear from entrepreneurs on their funding strategies
What funding path works best for you? How much capital do you need? How much equity are you willing to give up? Those are among questions entrepreneurs should ask themselves as they consider where and how they find sources of capital. We will hear how some young companies pulled it off … their own way.

Moderated by Mark Ehrmann, Quarles & Brady. Panelists thus far are Chad Johnson, Tip a ScRxipt; and Serge Romero, Bend Health

11 a.m. June 6 – Marketing in the muddle: How to communicate effectively in the age of media dysfunction

Most newspapers are struggling to find the right digital strategy. Television is being supplanted by a myriad of streaming services. Social media is encountering massive public mistrust, not to mention rumbles of government regulation. So, what’s a young company to do? Learn about multiple approaches to telling your story. After all, it’s all about attracting and retaining customers – and positioning your firm for growth.

Moderated by Spencer X. Smith, AmpliPhi. Panelists are Mindy McCord, Siren Shrubs Co.; Kate Rodgers, GE Healthcare; and Jeremy Truxal, Exact Sciences

The “Launch” and “Grow” panels were recently announced. Attendees may attend all or parts of any track.

Mapping the entrepreneurial mind is the theme of the conference, where entrepreneurs from around the state will showcase their ideas, services and technologies. Six panel tracks formed under three unique stages of “launch,” “grow” and “succeed” will appeal to entrepreneurs in all stages. Detailed panel information will be posted soon at witrepsconference.com.

Produced by the Tech Council, the Entrepreneurs’ Conference is among the largest and affordable events for entrepreneurs and early stage investors in the Upper Midwest. Other highlights will include:

  • Diligent (Baker’s) Dozen: Top 13 finalists from the Governor’s Business Plan Contest square off on the afternoon of June 5
  • Ken Hendricks Memorial “Seize the Day” 2024 award winner, Dr. Valerie Daniels-Carter award ceremony
  • Maneesh Arora, Elephas, keynote speech morning of June 6, sponsored by Ideal Builders
  • Governor’s Business Plan Contest “Diligent Dozen” awards announcements June 6
  • Innovation Showcase featuring exhibits from Wisconsin companies
  • Plenty of chances to network with seasoned entrepreneurs and investors over food and refreshments, including a June 5 reception at the Italian Community Center

Sponsors thus far are: Affiliated EngineersAppleArrowhead PharmaceuticalsAT&TBaird CapitalBaker TillyBDOBusiness FitnessCenter for Technology CommercializationCity of FitchburgCity of Milwaukee Office of Equity & InclusionCLA (CliftonLarsonAllen)DeWittFindorffFirst Business BankFoley & LardnerGodfrey & KahnHusch BlackwellIdeal BuildersJ.P. MorganLost Boys InteractiveMadison Development Corp.Madison Gas & ElectricMakin’ HEY! CommunicationsMarquette UniversityN29 Capital PartnersNeider & BoucherNuvaBoxPerkins CoieQuarles & BradyRaven SoftwareReinhart Boerner Van DeurenRuder WareSadoff E-Recycling & Data DestructionSustainableHR PEOTechnology Innovation Center – MilwaukeeUniversity Research ParkUW-Madison Center for Dairy ResearchUW-Madison College of EngineeringUW-Madison Innovate NetworkUW-Madison Office of Business EngagementUW-Madison Office of University Relations, VC3Venture InvestorsWisconsin Alumni Research FoundationWE EnergiesWisconsin Economic Development Corp.Whitewater University Innovation CenterWisconsin Academy of Sciences, Arts & LettersWisconsin Counties AssociationWisconsin Technical College System and Yahara Software.

To become a sponsor, contact Angela Schlobohm at angela@wisconsintechnologycouncil.com. For more information, visit witrepsconference.com or call 608-442-7557.