Dane Buy Local: Announces new executive director

Dane Buy Local is pleased to announce that Paula Severson will begin serving the association and its members in the role of Executive Director commencing October 1, 2023. Dane Buy Local is extremely fortunate to have Paula fill the role vacancy after learning that Colin Murray, an integral part of Dane Buy Local since the association’s inception in 2004, and Executive Director since 2013, shared that he would retire on September 30, 2023.

Paula brings a wealth of experience to the Executive Director position, having previously served as Executive Director of the Cottage Grove Chamber of Commerce and in a variety of roles for a major trade organization. “Paula’s skill set is perfectly aligned with our commitment to serving independent businesses in Dane and contiguous counties,” says Curt Fuszard, President of the Dane Buy Local board. “In serving our membership, Paula will continue to focus on our core principles of collaboration, education, and advocacy. She is a passionate, inspiring leader.”

In anticipation of her new role, Paula Severson shares, “I’m humbled to lead such an amazing organization. The local businesses Dane Buy Local serves are owned by our friends and neighbors. They work hard and give back to their employees and community. I can’t wait to tell their stories and share the value of buying local. I will strive to ensure Dane Buy Local’s business members have access to the association’s tools and resources to help the businesses be successful.”

Curt adds, “Dane Buy Local embarks on this new chapter with gratitude—for Colin Murray’s contributions, and enthusiasm for our future under Paula Severson’s capable leadership.”