Contact:
Kathy Van Zeeland
Vice President for Strategic Communications
(414) 975-9505
Industry association invites all marketers to participate
MILWAUKEE, WI (June 19, 2023) – The Milwaukee chapter of the American Marketing Association (AMA), in partnership with the University of Wisconsin-Whitewater AMA Student Chapter, has opened participation in its second annual State of the Marketing Industry Survey.
AMA Milwaukee invites marketers throughout Southeast Wisconsin to participate in the survey, and create a more complete snapshot of the marketing industry in our region. As a result of the survey, the AMA will offer programming content and discussions in fall that are responsive to the demonstrated needs of the marketing community.
“We’re excited to build on the foundation of the inaugural State of the Marketing Industry report,” said Michele Tonkovitz, president of the AMA Milwaukee. “The 2023 results are excellent benchmarks for area marketers to understand budgeting trends and how their marketing budgets and expenditures compare both regionally and nationally.”
The brief, 8-minute survey focuses on where actual marketing budgets are being applied, as well as the trends facing the diverse marketing community in an ever-changing landscape. Participants can request a free copy of the aggregated report of the results and enter a random drawing for one of three free AMA Milwaukee memberships (new or renewal) at the end of the survey.
Tonkovitz added, “AMA Milwaukee is thankful for the students and faculty from the University of Wisconsin-Whitewater for administering and collecting this year’s survey, and for our partnership with Big Shoes Network for sponsoring the three free memberships.”
Interested in last year’s results? Check them out here.
About AMA Milwaukee
Founded in 1946, the American Marketing Association-Milwaukee Chapter is the longest standing association of marketing professionals in the state of Wisconsin, providing continuing learning and education opportunities on cutting-edge technologies, trends and marketing resources; educational publications; networking opportunities; professional marketing certification; and volunteer and professional advancement opportunities.