U.S. Cellular: Announces significant investment in 4G LTE network, retail stores and communities in Wisconsin for 2013

Company invests $94.5 million overall across the state

Wisconsin (Feb. 21, 2014) – U.S. Cellular upgraded the wireless experience for its Wisconsin customers in 2013 by investing $71 million in 4G LTE network enhancements across the state. Currently, nearly 90 percent of U.S. Cellular customers have access to 4G LTE speeds that are up to 10 times faster than 3G and similar to a cable Internet connection. The company also invested $15.2 million in upgrades to its existing high-speed network in Wisconsin.

U.S. Cellular is dedicated to the local communities it serves, so in addition to network enhancements, U.S. Cellular invested $8 million in Wisconsin to upgrade its in-store experience with a high-engagement design that makes shopping an easy and enjoyable experience. Updates include an expanded device discovery zone, a connected devices engagement counter and a lounge. In 2013, the company built or renovated 65 of these hands-on, experiential store locations throughout the state, including in Milwaukee, Madison, Appleton, Janesville, Wisconsin Rapids, and LaCrosse.

“These investments in our local communities allow us to provide the best wireless experience for our customers every time they use their phone or visit their local store,” said Laurie Poellinger, director of sales for U.S. Cellular in Wisconsin. “Many people look at their smartphone as the one device they can’t be without, and we want our customers to know that they are doing business with a wireless company that cares about them and their community.”

U.S. Cellular is dedicated to supporting education and the pressing needs of schools, and through the Calling All Communities and Calling All Teachers campaigns, the company donated $1 million to schools across the country. In Wisconsin, Edison Elementary School in Appleton, Hamilton High School in Sussex and Van Buren Elementary School in Janesville were 2013 Calling All Communities champion and each received $25,000 to enhance the learning experience for its students. In addition, 179 teachers received a total of $111,319 in funding from U.S. Cellular for their classroom projects they posted on DonorsChoose.org through the company’s Calling All Teachers campaign.

U.S. Cellular has the highest call quality and network satisfaction of any national carrier, along with a valuable rewards program that recognizes customer loyalty. U.S. Cellular, in partnership with King Street Wireless, offers 4G LTE service to nearly 90 percent of its customers.

4G LTE not available in all areas. See uscellular.com/4G for detailed coverage info. 4G LTE service is provided in partnership with King Street Wireless. LTE is a trademark of ETSI.

About King Street Wireless, L.P.

King Street Wireless, L.P. currently holds 700 MHz wireless spectrum in 27 states and is partnering with Chicago-based U.S. Cellular to deliver high-speed 4G LTE service to U.S. Cellular’s customers in several of the carrier’s markets. King Street Wireless is headquartered in Alexandria, Virginia where it is recognized for its involvement in its community both through its economic development and philanthropic efforts. To learn more about King Street Wireless, visit www.kingstreetwireless.com.

About U.S. Cellular

U.S. Cellular rewards its customers with unmatched benefits and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier has a strong line-up of cutting-edge devices that are all backed by its high-speed network that has the highest call quality of any national carrier. Currently, nearly 90 percent of customers have access to 4G LTE speeds. U.S. Cellular was named a J.D. Power and Associates Customer Service Champion in 2012 for the second year in a row. To learn more about U.S. Cellular, visit one of its retail stores or uscellular.com. To get the latest news, promos and videos, connect with U.S. Cellular on Facebook.com/uscellular, Twitter.com/uscellular and YouTube.com/uscellularcorp.

For more information, contact:
Katie Frey, U.S. Cellular
773-355-3275
Katie.frey@uscellular.com