Nelson Schmidt Inc.: Expands public relations capabilities with new hire and promotion

Nelson Schmidt Inc.: Expands public relations
capabilities with new hire and promotion

MILWAUKEE, April 3, 2012 – Nelson Schmidt Inc., a leading full-service marketing communications firm, announced today that Kaitlin Corner has joined the agency as a public relations account executive and that Mandi Baronas has been promoted to public relations assistant account executive. Corner and Baronas work in the agency’s corporate office.

Corner and Baronas will be responsible for planning and executing public relations plans, providing media relations support and managing the day-to-day needs of the agency’s public relations clients. The executives will work collaboratively to further the agency’s overall social media acumen.

“The growth of the department is a testament to the increasing role PR plays in integrated marketing programs,” said Marty Ellery, vice president of public relations. “The addition of an experienced public relations professional such as Kaitlin, coupled with the promotion of Mandi, Nelson Schmidt’s public relations department is equipped to exceed expectations of our client partners.”

Prior to joining Nelson Schmidt, Corner spent four years in Charlotte, N.C., where she worked at a global lifestyle, sports and entertainment public relations agency. Corner played an integral role in the planning and execution of national campaigns for Fortune 500 clients and managed programs in conjunction with some of the country’s largest sporting events including the Daytona 500, Super Bowl XVL and the Allstate Sugar Bowl. The Janesville, Wis., native joins the agency with extensive experience in the consumer packaged goods, motorsports and professional services categories.

Corner completed her Bachelor of Arts degree in Journalism and Mass Communication from the University of Wisconsin-Milwaukee in 2007.

Baronas joined Nelson Schmidt in 2009 as an intern and was brought on as a full-time account coordinator and social media specialist June of 2011. During her time at the agency, Baronas has been an invaluable member of the public relations team, running day-to-day activities for several clients.

Baronas, a native of Lyons, Ill., graduated from Marquette University in 2011 with a Bachelor of Arts degree in Corporate Communications and French.