• WisBusiness
  • Experts: Encouraging connections crucial to inclusive Madison economy
    The Madison region has a long way to go to fix longstanding economic disparities, but it must start by bringing the community together, experts agree. That’s why Manuel Pastor, a University of Southern California professor, called yesterday’s MadREP and Urban League of Greater Madison summit a “re... <more>

  • Exact Sciences looks to boost Cologuard orders through national TV ad campaign
    Exact Sciences CEO Kevin Conroy says after a test run, the Madison company is taking its ad campaign national. “It’s too early to know what the outcome will be,” Conroy said on an earnings call yesterday. “But the facts dictate that television advertising works. It drives patients to their physici... <more>

  • Ionic raises $8.5 million to help web developers
    Madison startup Ionic has raised $8.5 million to continue to make it easier for web developers to make mobile products. The money, said co-founder and CEO Max Lynch, will go to hire a few engineers and build out a new product for other companies. Lynch and his co-founder, Ben Sperry, have grown th... <more>

  • Digsite raises $1.1 million for its virtual focus groups
    The Madison startup Digsite has raised roughly $1.1 million to continue developing “virtual focus groups,” according to an SEC filing. The company’s hoping to replace the traditional in-person focus group with a cheaper online system, where marketers and researchers can get real-time feedback on pr... <more>

  • FaB Wisconsin accelerator takes new approach to developing startups
    Shelley Jurewicz is bringing the tech accelerator model to one of Wisconsin’s oldest clusters: food and beverages. That’s because, the exec director of FaB Wisconsin says, “a food startup is nothing like a tech startup” and needs specialized mentoring. It’s part of an effort from the group to devel... <more>

  • AOL's Steve Case says Madison 'is on the rise'
    AOL co-founder Steve Case says “Madison really is on the rise,” but the capital city has a lot more collaborative work ahead if it wants to come out on top. Case, who keynoted the Madison chamber’s IceBreaker luncheon at the Kohl Center, credited Madison for trying to turn the city into a tech hub... <more>

  • AkitaBox raises $1.1 million for building solutions product
    The building solutions startup AkitaBox has raised $1.1 million to ease a backlog of customers looking to use its product. The Madison startup and gener8tor grad was co-founded by 35-year-old Todd Hoffmaster, a former industry consultant who coordinated the construction of the Wisconsin Institutes... <more>

  • EnsoData looks for FDA clearance after $550,000 fundraising round
    Soon after a half-million dollar fundraising round, EnsoData is bringing on a “dream team” of consultants to help its sleep apnea diagnosis tool get federal clearance. The round, announced yesterday and led by HealthX Ventures, will help the Madison startup as it looks to submit an application wit... <more>

  • New startup studio will take different approach to launching ideas
    Joe Donovan isn’t taking the traditional route to developing a startup. That’s because he’s launching a “startup studio,” an increasingly common organization that generally brainstorms multiple startup ideas and tests them out -- sticking with the most promising ones. It’s different from, say, an ... <more>

  • EatStreet running first TV ads
    The online food ordering service EatStreet is running its first TV ads. The Madison company, which wrapped up a $15 million fundraising round in December, declined to disclose how much it’s spending on the ads. But Rob Polenska, EatStreet VP of marketing, said it’s testing the ads in different typ... <more>

  • Madison's heavier presence at SWSW is paying off, GMCC head says
    Madison chamber President Zach Brandon says Madison’s increased presence at the South by Southwest show in Austin is paying off. “It’s a great opportunity to travel there and to multiply our message about what’s going on, how great this is and how this isn’t flyover country,” Brandon said. “This is... <more>

  • Beloit's Comply365 flying high and expanding into other industries
    Kerry Frank gets apologies these days from those who doubted she could streamline the airline industry. That's because Frank's company, Beloit-based Comply365, now has most of the U.S. market locked down on one of its airline software products, which digitizes flight manuals for pilots. Frank, who d... <more>

  • Marquette, MCW partnership to boost state's life sciences industry
    A new academic partnership in Milwaukee will boost the state’s efforts to better promote the life sciences industry, says BioFoward CEO Lisa Johnson. The partnership, between Marquette University and the Medical College of Wisconsin, will create a joint department of biomedical engineering startin... <more>

  • Redox realizes at SXSW it's grown up
    Madison company Redox hit a milestone at this month’s South by Southwest conference in Austin. Its three co-founders, all former Epic employees, realized it’s no longer a true early-stage company touting lofty goals and potential avenues. Instead, says co-founder Niko Skievaski, its pitch is now a... <more>

  • Kelda Roys not missing politics with her OpenHomes startup
    Former state Rep. Kelda Roys is proving there’s a work life beyond politics. She started a new company called OpenHomes, which automates much of the home selling process -- and in the process cuts homesellers’ commission fees to real estate agents. It’s also a return to real estate for Roys, who so... <more>

  • Connecture Inc. gets $52 million investment
    Connecture Inc. is getting a $52 million investment to help the Brookfield company build more health insurance marketplaces. The deal, led by San Francisco private equity firm Francisco Partners, is pending shareholder approval but will boost the company’s balance sheet and help its growth initiat... <more>

  • gener8tor ranked among best accelerators in country
    gener8tor was named one of the nation's top accelerators in the latest Seed Accelerator Rankings. The list, announced at the South By Southwest show, was compiled by Rice University, MIT and the University of Richmond. It was broken down into three tiers. Gener8tor, which runs programs in Milwau... <more>

  • Lawmakers, advocates see mixed session on economic development
    A long list of economic development bills likely won't make the cut this session. But GOP lawmakers say they made progress in the two-year session set to end in March, pointing to several changes in the budget, the passage of right-to-work and a handful of other bills aimed at helping startups and... <more>

  • SHINE gets long-awaited approval to build plant
    SHINE Medical Technologies has gotten long-awaited regulatory approval to build a Janesville plant. The company wants to become the first domestic producer of molybdenum-99, an isotope often used in medical imaging but sourced from foreign nuclear reactors. In 2013, SHINE applied for a construction... <more>

  • Exact Sciences 'will be aggressive' on lawsuits, CEO says
    Exact Sciences CEO Kevin Conroy says his company “will be aggressive” in suing insurers who refuse to cover the company’s colon cancer test. Though Conroy declined to comment on the two lawsuits so far, he said the company will “fight on behalf of patients” who deserve to have the test covered. Tha... <more>

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