Contact: Bucks Press Office, (414) 489-2120
Five upcoming games to be broadcast in Spanish – four on new Bucks partner WDDW 104.7 FM ‘La Gran D’ and one on ESPN Deportes 1510 AM
The Milwaukee Bucks today announced a new initiative to expand the team’s presence in Milwaukee’s Hispanic community, highlighted by Spanish language radio broadcasts of five upcoming Bucks games. This year’s Spanish broadcasts are the cornerstone of a new partnership between the team and Bustos Media, which operates WDDW 104.7 FM “La Gran D” in Milwaukee.
“We are very pleased to announce this partnership with the Milwaukee Bucks,” John Bustos, managing partner of WDDW 104.7 FM, said. “As this innovative new ownership group and management team return this proud franchise to prominence, they also are changing the landscape of Greater Milwaukee and will make a huge impact on the community. We look forward to working with them to bring that excitement to the fast-growing Hispanic community that we serve so well.”
The four upcoming games that will air on WDDW 104.7 FM are Jan. 29 vs. Miami, Feb. 22 vs. the L.A. Lakers, March 9 vs. Miami and April 5 vs. Cleveland. Longtime Milwaukee broadcaster Andy Olivares will have the call for these special broadcasts.
“I am excited and looking forward to calling these four games of exciting Bucks basketball on WDDW FM. It’s an honor to be the voice to carry these games to the Hispanic community,” Olivares said. “I also look forward to entertaining and enlightening our audience and putting the Bustos touch to our presentation. This is a unique opportunity for myself and the entire team at Bustos Media Wisconsin.”
In addition to the four games on WDDW, the Bucks are also slated to air the March 6 game vs. Oklahoma City in Spanish on ESPN Deportes 1510, with Jamie Cano calling the action.
“We’re excited to bring Milwaukee Bucks action to Spanish-language fans once again this season,” said Evan Cohen, director of content development for Good Karma Brands, which operates ESPN Deportes in Milwaukee.
About Bustos Media
Bustos Media of Wisconsin LLC is a media company specializing in operating Spanish-language and other ethnic radio stations in the United States, focusing on serving mid-tier, high-growth Hispanic markets. Bustos Media operates WDDW 104.7FM “La Gran D” in the Milwaukee market, and also has stations in the Portland, Ore., Seattle and Eastern Washington markets. Most of its stations broadcast Spanish formats; however, two of the company’s stations in the Portland market have full-time Russian language formats (KOOR and KXET), and two stations in Ephrata, Wash., offer programming in English.
About Good Karma Brands
Good Karma Brands, LLC is a sports marketing company with expertise in sports and event marketing. GKB owns and operates eight ESPN affiliated stations, in addition to their Verizon Wireless, events and home solutions divisions. For more information, please visit GoodKarmaBrands.com
