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Alliant Energy: Ranked second in midwest for electric customer satisfaction

Media Contact (IA/MN): Scott Drzycimski (319) 786-7550

Media Contact (WI): Scott Reigstad (608) 458-3145

CEDAR RAPIDS, Iowa, ALBERT LEA, Minn. and MADISON, Wis. – July 13, 2012 – Alliant Energy received its highest ranking to date in the J.D. Power and Associates 2012 Electric Utility Residential Customer Satisfaction StudySM, taking second place out of 16 peer electric companies in the Midwest large utility segment. Alliant Energy jumped up three spots from last year. In 2011, Alliant Energy was ranked fifth out of 16.

“Our mission is to provide exceptional service and this ranking shows that customers appreciate our focus on them.” said Gregg Lawry, Alliant Energy Vice President – Customer Service. “This represents great efforts from all areas of our company – all of our employees working together to provide reliable power from a balanced generation fleet at a competitive cost.”

The study measures customer satisfaction with electric utility companies by examining six factors: power quality and reliability, price, billing and payment, corporate citizenship, communications, and customer service. It ranks large and mid-sized utility companies in four geographic regions. Companies in the large utility segment serve 500,000 or more residential customers.

The 2012 Electric Utility Residential Customer Satisfaction StudySM is based on responses from more than 100,000 online interviews conducted from July 2011 through May 2012 by J.D. Power and Associates. The Study results were released on July 11.

Nationally among electric utility companies, residential customer satisfaction averaged 625 points (on a 1,000-point scale), a slight decrease from 628 in 2011. Alliant Energy’s score from the Study was 646, considerably higher than the national average and even higher than the 617 average among other large Midwest utilities.

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