Metropolitan Builders Association: 2010 MBA Parade of Homes opening weekend attendance is the highest in six years

For further information, please contact:

J. Scott Mathie, MBA Vice President of Government Affairs

262-522-3624

jsmathie@mbaonline.org

Angela Cooper, MBA Events & Marketing Director

262-436-1127

acooper@mbaonline.org

Building Excitement For 65 Years!

WAUKESHA, WI (August 24, 2010) – If the attendance, enthusiasm and consumer confidence at this past weekend’s grand opening of the 2010 MBA Parade of Homes is any indication, the 65th anniversary Parade will be one for the record books.

“We hosted over 4,400 Parade visitors during the grand opening weekend,” said Rick Hodges, MBA Executive Director. “That is our highest attended opening weekend since 2004 and combined with the fact that two of our Parade homes have already sold confirms that consumers are taking advantage of current low interest rates and decreased land prices for high quality lots.”

The 22 must-see homes built by 18 of Southeastern Wisconsin’s most experienced home builders also received rave reviews from Parade goers who had the opportunity to tour an exciting variety of new home designs.

“The feedback has been overwhelmingly positive,” said Hodges. “We knew this year was going to be a milestone year because we are celebrating the 65th anniversary of the longest running Parade of Homes in the nation, but we didn’t anticipate how fast the homes would sell which has generated renewed enthusiasm and optimism in the local home building industry.”

With a number of special events and promotions still to come, the MBA invites everyone interested in new home building, home improvements, “green” building or the latest in design trends, technology and innovative building practices to attend this can’t-miss event.

For complete details about the 2010 MBA Parade of Homes taking place through Sunday, September 12th including event hours, directions to the three sites and a two dollar off gate admission ticket printable coupon, please visit MBAonline.org .

ABOUT THE METROPOLITAN BUILDERS ASSOCIATION (MBA)

The Metropolitan Builders Association, located in Waukesha, WI, is a not-for-profit trade association that represents over 1,200 companies involved in the construction, development, and remodeling of single and multifamily housing and light commercial property in Waukesha, Washington, Ozaukee, Jefferson, and Milwaukee counties. Collectively, its members employ tens of thousands of workers in the Milwaukee area and conduct millions of dollars of business each year. For more information, visit MBAonline.org or The Metropolitan Builders Association’s Facebook page http://www.facebook.com/pages/Metropolitan-Builders-Association/116244565876.