Jeff Howe, renowned author of “Crowdsourcing” book to deliver opening keynote
Madison, Wis. – Sept., 2008 – At this fall’s Localization World Madison 2008, globalization and translation professionals from more than 30 countries will converge for an educational forum and tradeshow in Madison to learn about the latest innovations in localization for companies wanting to do business internationally. International speakers from Facebook, Sun Microsystems, Oracle, IBM, and Google, among others, will deliver case studies and presentations discussing best practices for localization and the impact of multilingual content on business success. Although this is the 12th Localization World conference, it is the first time it has been held in the US Midwest.
The conference, produced by Multilingual Computing, Inc. and The Localization Institute, in cooperation with The Globalization and Localization Association (GALA,) will be held October 13-15th at the Hilton Madison Monona Terrace, in the heart of Madison near the University of Wisconsin. The opening keynote will be delivered by Jeff Howe, contributing editor for Wired and US News & World Report magazines, and renowned author of “Crowdsourcing: Why the Power of the Crowd is Driving the Future of Business.”
Localization is a vital function in vertical industries around the world, including high tech, health care, publishing, gaming and others. New topics introduced this year will expand appeal to the Midwestern audience, addressing agribusiness and manufacturing industries. Localization World Madison delivers comprehensive topics as well as networking opportunities for both beginners and experienced professionals involved in adapting products, services, or communications to an international language or culture to appear native to that particular region. Programs and exhibits are directed to both the customer side and service side.
“While many people think of localization as just translation, translation is really just the most visible part of the process,” says Donna Parrish, publisher of MultiLingual magazine and one of the organizers of Localization World. “Localization World brings together the thought leaders in the industry as well as the best products and services all under one roof. It provides a great opportunity for product managers and executives to build a business strategy for selling and marketing into new countries.”
With a theme of “Innovating Localization Business Models” Localization World Madison will cover a wide range of issues through three concurrent tracks: process, applications and business models. The program is filled with practical information, discussions, and case studies covering multiple applications and verticals, as well as myriad networking opportunities. Full program details and speakers’ biographies are available at http://www.localizationworld.com/ To register: http://www.localizationworld.com/lwmadison2008/registration.php
Event sponsors include: Lionbridge Technologies, Inc., The Geo Group Corporation, Across Systems, Moravia Worldwide, Logrus, and Gilbane Group.
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Beth Walsh
Clearpoint Agency, Inc.
pr and marketing communications
http://www.clearpointagency.com
(o) 858.724.2500
