Illustrated parts lookup solution added to improve online
user experience
MILWAUKEE, Nov. 18, 2014 (GLOBE NEWSWIRE) — ARI Network Services, Inc.
(Nasdaq:ARIS) announced today that Briggs & Stratton Corporation has
launched ARI’s PartStream(R) illustrated parts lookup on its
consumer-facing website at BriggsandStratton.com.
“We strive to continue to improve the user experience on our website.
We actively solicit and review user feedback and in doing so, uncovered
that our parts lookup could use improvement,” said Dave Cluka, Director
of Customer Experience at Briggs & Stratton. “We believe that
PartStream can not only provide a better user experience, but also
reduce the burden on our team to maintain the previous, custom-built
parts lookup tool.”
The launch of PartStream builds upon a 15-year relationship with the
manufacturer. Briggs & Stratton also uses ARI’s B2B electronic parts
lookup application, PartSmart Web(R), as well as ARI’s data publishing
tool, PartSmart Data Manager(R). In addition, ARI provides Briggs &
Stratton’s dealer network with access to parts catalogs for the
manufacturer’s complete brand portfolio through PartSmart(R), ARI’s
award-winning electronic parts lookup tool.
“We welcome the opportunity to extend our relationship with Briggs &
Stratton to provide consumers with a better online parts lookup
experience,” said Roy W. Olivier, President and CEO of ARI.
“Identifying and ordering the right part online can be frustrating,
even for the most technically-savvy consumer. We’re confident that
PartStream will reduce frustration, improve customer satisfaction and
drive more online parts sales.”
PartStream, ARI’s illustrated parts lookup solution, can easily be
added to any existing website to fuel eCommerce sales. Part numbers and
descriptions are automatically indexed for search engine optimization,
making it easy for buyers to find and purchase parts online.
About Briggs & Stratton Corporation
Briggs & Stratton Corporation, headquartered in Milwaukee, Wisconsin,
is the world’s largest producer of gasoline engines for outdoor power
equipment. Its wholly owned subsidiaries include North America’s number
one marketer of portable generators and pressure washers, and it is a
leading designer, manufacturer and marketer of lawn and garden, turf
care and job site products through its Simplicity(R), Snapper(R),
Ferris(R), Murray(R), Allmand, Branco(R) and Victa(R) brands. Briggs &
Stratton products are designed, manufactured, marketed and serviced in
over 100 countries on six continents.
About ARI
ARI Network Services, Inc. (ARI) (Nasdaq:ARIS) offers an award-winning
suite of data-driven software tools and marketing services to help
dealers, equipment manufacturers and distributors in selected vertical
markets Sell More Stuff!(TM) – online and in-store. Our innovative
products are powered by a proprietary data repository of enriched
original equipment and aftermarket electronic content spanning more
than 10.5 million active part and accessory SKUs, 469,000 models and
$1.7 billion in retail product value. Business is complicated, but we
believe our customers’ technology tools don’t have to be. We remove the
complexity of selling and servicing new and used vehicle inventory,
parts, garments and accessories (PG&A) for customers in the automotive
tire and wheel aftermarket, powersports, outdoor power equipment,
marine, home medical equipment, recreational vehicles and appliance
industries. More than 22,000 equipment dealers, 195 distributors and
1,500 manufacturers worldwide leverage our web and eCatalog platforms
to Sell More Stuff!(TM) For more information on ARI, visit
investor.arinet.com.
Additional Information
— Follow @ARI_Net on Twitter: twitter.com/ARI_Net
— Become a fan of ARI on Facebook: www.facebook.com/ARInetwork
— Join us on G+: plus.google.com
— LinkedIn: www.linkedin.com
— Read more about ARI: investor.arinet.com/about-us
CONTACT: For media inquiries, contact:
Colleen Brousil, Director of Marketing, ARI
+1-414-973-4323, colleen.brousil@arinet.com
Investor inquiries, contact:
Steven Hooser, Three Part Advisors
+1.214.872.2710, shooser@threepa.com
