Discover Mediaworks: Into the Outdoors scores 7th Emmy award

CONTACT: Mark C. Rose, CEO, Discover Mediaworks, (715) 477-1500

Discover Mediaworks program marks 10 straight years of Emmy nominations

EAGLE RIVER — Call it “The Little Show That Could.” Thanks to an engaging mix of outdoor fun and nature-based education, a popular children’s television show produced by Discover Mediaworks has received the 7th Emmy Award in its 10-year history. The show, Into the Outdoors, has been nominated by the Chicago/Midwest Chapter of the National Academy of Television Arts & Sciences for an Emmy Award in the category of outstanding achievement for children’s programs every year since it debuted in 2001. It has gone on to win the Emmy a total of seven times, including this year’s win in the category of Excellence in Children’s Programming Series.

“Seven awards and 10 straight nominations! We’re thrilled,” said Mark C. Rose, one of the show’s executive producers, when this year’s winners were announced Saturday evening at the gala awards ceremony in the Park West in Chicago, Illinois. “Into the Outdoors is devoted to teaching the next generation about Wisconsin’s scenic beauty, natural resources and our great traditions of hunting, fishing and outdoor recreation, and we’re just so honored that the Academy has recognized the excellence of this program year in and year out.”

Into the Outdoors is produced by Discover Mediaworks, a full-service production and integrated communications company with facilities in Eagle River and Madison. The show airs on television stations throughout Wisconsin and in neighboring states, and the owners of Discover Mediaworks, husband-and-wife team Mark C. Rose and Lisa A. Rose, serve as executive producers of Into the Outdoors.

In addition to Emmy awards and nominations for Into the Outdoors, Discover Mediaworks produces the nation’s longest-running tourism show, the Emmy-winning Discover Wisconsin, and a variety of programs, online projects and multimedia initiatives that have garnered numerous Emmy, Telly, Addy, Cameo and Communicator nominations and awards for excellence. For program times and more information, please visit http://www.IntotheOutdoors.org and http://www.DiscoverMediaworks.com.