Michael Quill brings 20 years of experience in new product development, market research and marketing planning to his new position of marketing specialist. His primary area of focus will be working with small and midsize manufacturers in
“We know that growth is an area that many small manufacturers are struggling with today,” said Quill. “For some companies growth can come from new markets, while for others it comes from increasing business with current customers. WMEP is an excellent resource to help manufacturers develop strategies to achieve profitable growth,” he said.
Before joining WMEP, Quill served as product manager for Waukesha-based Smiths Medical PM, Inc., a leading global provider of medical devices; and as senior marketing manager for a Racine-based industrial consumer safety products firm. Throughout his career, Quill has created marketing plans, managed new product launches, planned and executed market research and developed new business opportunities that led to sales and revenue growth.
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“Planning for growth is a critical element of Next Generation Manufacturing,” Quill said. Next Generation Manufacturers are firms that are lean and agile, innovative, globally-focused, environmentally aware and able to attract and retain skilled workers.
WMEP’s growth and business development services include:
For more information on WMEP services, visit www.wmep.org or call Tim Flatley at 414-247-4009.
ABOUT WMEP
WMEP is a private, nonprofit organization committed to the growth and success of