Stevens Point Brewery’s Nude Beach Exposed

Summer Wheat Ale is Point Brewery’s Latest Seasonal Beer

STEVENS POINT, Wis., April 29 /PRNewswire/ — Summer is coming so it’s the perfect time to take the wraps off and enjoy Point Nude Beach Summer Wheat, a new hand-crafted seasonal specialty beer from the Stevens Point Brewery.

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Beginning May 1st, Point Nude Beach Summer Wheat, a satisfying unfiltered wheat ale, will be available in 12-ounce bottles and kegs wherever Point brands are sold. Upload bottle photo at http://www.pointbeer.com/media/nudebeachbottle.jpg.

Point Nude Beach Summer Wheat is a fun, refreshing beer for hot summer afternoons and evenings, according to Joe Martino, Stevens Point Brewery Operating Partner. “It’s the perfect summer brew for summer thirsts. What can be more fun than a nude beach?” he said. “Where and how you enjoy Point Nude Beach Summer Wheat is up to you. Clothing is optional.”

“Wheat beers represent one of the most popular segments of the 8-million-barrel U.S. craft beer market and have recently enjoyed double-digit sales growth in many regions, including the Midwest where Point sales are strong,” Martino said, adding that he expects wheat beer sales to keep up their brisk pace this summer, too.

Brewed with Wheat and Barley

With a rich golden color reminiscent of an early summer tan, Point Nude Beach Summer Wheat is brewed with “au naturel” raw white wheat, malted red wheat and highly kilned specialty barley malts, according to Point Brewmaster John Zappa. “The barley malts are very different from other malts used to brew Point beers and add a slightly sweet maltiness to the flavor,” he said.

The Stevens Point Brewery

In addition to the seasonal beers Point Oktoberfest, Einbock and St. Benedict’s Winter Ale, the Point brands include Point Special Lager, Point Classic Amber, Point Cascade Pale Ale, Point Belgian White and Point Horizon Wheat. Point Special Lager won the gold medal in the American Premium Lager category at the 2003 Great American Beer Festival.

Gourmet soft drinks from the Stevens Point Brewery include Point Premium Root Beer, Diet Root Beer, Orange Cream, Vanilla Cream and Black Cherry Cream Soda. Point Premium Root Beer, made with pure cane sugar, natural vanilla and Wisconsin honey, was awarded a gold medal by Chicago’s Beverage Testing Institute.

For more information about the Stevens Point Brewery, visit http://www.pointbeer.com/ or call (715) 344-9310.

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Source: Stevens Point Brewery

CONTACT: Julie Birrenkott of Stevens Point Brewery, +1-715-344-9310,
ext. 114, julie@pointbeer.com

Web site: http://www.pointbeer.com/